Over the years Unwired Insight has advised a variety of mobile network operators and their investors on the business cases for emerging wireless technologies and the implications of alternative mobile network investment strategies. Below you will find a selection of free analysis on the investment choices of mobile network operators around the world. We also have related pages on Mobile Industry Structure and Players and Mobile Network Deployment.
Faced with intense pressure on voice revenues, mobile network operators need to achieve significant growth in the revenue from mobile data services and mobile messaging. However, following years of disappointing revenue growth, some operators in Western Europe will have to do much better with mobile data services if they are to achieve significant increases in… Read more
Despite increases in the penetration of smartphones discussed in a previous post, the outlook for mobile network operators remains challenging. My analysis of the latest data from Vodafone shows that the combination of intense price competition and price regulation is causing mobile voice revenues as a proportion of total mobile revenues to drop significantly. In… Read more
Smartphones are starting to have a significant positive effect on mobile network operator revenues as a whole, with positive news from Vodafone today. Vodafone announced its results for the year ending 31 March 2011, with group revenue up 3.2% on the previous year to GBP45.9 billion. Vodafone claims to be leading its competitors in the… Read more
In his wireless blog, Alastair Brydon compares Vodafone’s Sure Signal UK femtocell offering with T-Mobile’s US smartphone WiFi applications, with some surprising findings. Offloading to femtocells or WiFi allows a mobile operator to bypass its expensive radio network infrastructure and should allow a mobile customer to freely use intensive applications, such as video streaming. However,… Read more
Not a week goes by that I don’t come across a raft of complaints in online forums about the quality of 3G mobile broadband services in the UK, with criticism levelled at all operators. Acision and YouGov have just published research of the experiences of mobile broadband users, and found 84% of the users surveyed… Read more
In his mobile blog, Mark Heath, of Unwired Insight, discusses the latest developments with Orange and T-Mobile in the UK. Consolidation of mobile networks in the UK is long overdue and I’m relieved to see that the combination of Orange UK and T-Mobile UK, known as Everything Everywhere, is rapidly moving into implementation. In an… Read more
3G network sharing is set to sweep through developed markets, and will have profound implications for mobile operators, vendors and regulators, according to a new report, 3G Infrastructure Sharing: the future for mobile networks, written by Unwired Insight. “Despite a number of announcements made around the time of 3G licence awards, the mobile industry was… Read more
Mobile operators are considering widespread deployment of indoor base stations – called femtocells – as early as 2008. A large-scale roll-out of femtocells carries considerable risk and many early business cases are not commercially viable, according to the report, Femtocells in the Consumer Market: business case and marketing plan, written by Unwired Insight. “Femtocells are… Read more
Mobile operators may experience substantial decline in ARPU in developed countries, as voice prices decrease, non-voice services fail to capture consumers’ interest, and mobile phones lose their fashionable image, according to the report, The Future of the Global Wireless Industry: scenarios for 2007-12, written by Unwired Insight. “There is increasing uncertainty about the future of… Read more
The widespread introduction of low-cost bundled data tariffs and new access networks could lead to dramatic decreases in the price per megabyte of mobile data, and operators might lose control of the services that they carry, according to the report, The Future of the Global Wireless Industry: scenarios for 2007-12, written by Unwired Insight. “There… Read more
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